Stockholm Fashion Week SS17
In less then 2 days, the leading fashion week of northern Europe is about to start. And we´re so excited since there are many interesting news and fall trends coming up. After all, we´re entering a new era for how fashion is introduced. The presentations has turned into artwork
, the showrooms to galleries and the catwalk into dansshows. Here I would like to refer to Diana Orvings runway for SS17. It was fabulous!!! Dancers took over the runway and proved they are equal to models. If you ask me, they are even better! Rebecca Minkoff
skipped the traditional runway scene at a fancy house, and presented her SS17 collection outdoors (first one to do so, ever) outside her flagship store in Soho, New York City.
Btw, you might want to read this: Effortless fashion forward style for any occasion
Also, London Fashion Week SS17, a whole new way of experiencing fashion and shopping was introduced by designers and studios. Now you can actually shop the pieces presented at the catwalks even though collections still haven´t left the warehouse. Yes, it is the future of fashion we are talking about. People are skipping in favor of old, returning favorites and pieces are being redesigned, never ever leaving the catwalk. This are just two reasons fashion is getting more and more interesting and why fashion weeks are actually more than trying to be captured by fancy photographers such as The Sartorialist
while waiting in queue for the show on the schedule. Also, planning outfits are out, being spontaneous, the cool Scandinavian way is in.
Below are my absolute favorites from Stockholm Fashion Week SS17, stay tuned for updates of SFW AW17
More from SFW at TheWknedEdit.com
ATP Atelier SS17 “Carmen”
ATP Atelier SS17 “Felicia”
Ida Sjöstedt SS17
Ida Sjöstedt SS17
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for instant updates.
Love & Cheers, Merih